01 — THE IDEA
Explore Bleu de Chanel through a colder, minimal visual world built around light, reflections and distortion.
Deliverables
Creative Direction
Product Photography
Art Direction
Post-Production
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Date
2026
Client
Chanel
Industry
Beauty
02 — THE DIRECTION
A mix of clean product imagery and experimental shots, using movement, repetition and contrast to give the product a more cinematic presence.
03 — THE OUTCOME
A spec visual campaign showing how a single product can live across multiple images while keeping one strong and recognizable visual direction.
Chanel
Spec visual